Approach

Strategic Values & Expertise

Accelerated organic growth through sales & marketing engine

Long track record of stepping into stagnant organizations and driving accelerated growth within 6-9 months by building a sales and marketing machine that generates predictable lead volume using inbound & outbound marketing methods, developing inside sales via a system of defined behaviors, metrics and coaching that focuses on highest value leads and development of 3rd party sales channels.

Pricing and packaging optimization

Deep experience leading pricing & packaging initiatives that leverage market research, econometrics, and algorithmic approaches to substantially increase the degree to which established revenue streams are monetized. Multiple experiences increasing revenue by >20% through transformative pricing and packaging initiatives.

Scaling through acquisitions & technological innovation

Leveraging experience closing over 30 M&A transactions, we have had great success at combining best-of-breed offerings of different firms to rapidly transform outdated service offerings to customers. Demonstrated success at building more productized, standardized solutions that are migrated from human capital-intensive deployments to ones that are provided entirely via a cloud-centric offering that the latest technology enables.

Transforming leadership & talent strategy

A great business requires that the very best talent be sourced, engaged, developed, and retained. Polemic’s partners have deep experience enhancing talent strategies to maximize business results. We work with committed line leaders and their teams together to create an organizational climate of spirit and energy. We build talent policies that last but are constantly under review to ensure that we can respond to changing conditions and cultural differences.

Corporate and business development & strategic partnerships

Deep experience identifying strategic partnerships and launching new platforms that capture larger wallet shares. One investment is uniquely positioned to evolve from the #1 subcontractor for ransomware recovery to taking a leading position as an incident response and MSSP hub defending and responding to ransomware holistically as a hub.

Gross margin expansion

Strong existing relationships with large technology vendors / OEM contacts have resulted in dramatic expansions in gross margins, reduced costs of sales, while enhancing service delivery quality through upgrades to the components associated with technology solutions.